As a result of globalization and increased interaction across countries and cultures, multilingualism is becoming increasingly important all around the world. Script, as the most important conveyor of information, is at the centre of this development.
Designers are more and more faced with the challenging task to create advertising posters, signage systems, books or lettering, for example, that not only combine different languages but two or even more writing systems with varying visual precepts and habits.
At first, important general aspects are documented and discussed such das sociocultural premises, technical requirements as well as practical considerations. All eight in-depth presented writing systems are then described by specialists in the field and illustrated by work examples from international designers and studios. Bi-Scriptual provides a thorough overview of the various possibilities for the booming field of multiscript design to foster international communication, with work samples by more than 100 studios.
Edited by Ben Wittner, Sascha Thoma and Timm Hartmann
Published by Niggli Verlag
Format: Hardcover, 320 pages, 300 illustrations
Dimensions: 315 x 210 mm
Full Title: Bi-Scriptual: Typography and Graphic Design with Multiple Script Systems
Publication Date: 2018